O!WS beaver A classic take on our

A classic take on our city's nickname with a vintage Winston-Salem icon on the sleeve

but also as a spiritual focal point for indigenous tribes such as the Saura and Iroquois

Clean lines

durability

This Ugly Sweater puts a local spin on a holiday classic

O!WS beaver A classic take on ourPrior to adopting the "City of Arts and Innovation" tag, Winston Salem embarked on a curious marketing journey that led to the O! WS promotional campaign. The slogan's unveiling drew a mixed response of approval, bemusement, and even derision, but it certainly earned its place in the pantheon of interesting moments in the city's history: O! Winston Salem Now That's Living! Free O! WS button with purchase of the shirt. 52% Airlume combed and ring spun